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Terms & Conditions

Terms & Conditions

THE BIKE ATRIUM — TERMS & CONDITIONS

Last updated: 2025

These Terms & Conditions (“Terms”) apply to all purchases from The Bike Atrium Pte Ltd (“we”, “us”, “our”), whether made in-store, on our website, or through online platforms including but not limited to Shopee, Lazada, TikTok, Amazon, Decathlon, and any other authorised distribution channels. These Terms also apply to any person who uses or operates a product purchased from The Bike Atrium, regardless of whether that person is the original purchaser.

By purchasing or using our products, you agree to be bound by these Terms.

1. Information About Us

thebikeatrium.com is a site operated by The Bike Atrium Pte Ltd, registered in Singapore under Business Registration Number 202029410D, located at 11 Woodlands Close #04-45, Singapore 737853.

2. Service Availability

2.1 Our goods and services are intended for customers residing in Singapore. Orders from outside Singapore are not accepted unless otherwise stated.

3. Your Status

By using our product, you warrant that:

  • 3.1.1 You are legally capable of entering into a binding contract;
  • 3.1.2 You are purchasing within Singapore.

4. Formation of Contract

4.1 An order acknowledgement does not constitute acceptance. The contract is formed only upon delivery or collection of the product.

  • 4.2 Stock may vary by batch. If unavailable, we will offer alternatives or a refund less administrative fees.
  • 4.3 All online orders will be fulfilled within 7 business days unless otherwise advised.
  • 4.4 Full payment is required upon checkout.
  • 4.5 Product colours, performance, and aesthetics may vary slightly between batches.

5. Our Status

5.1 We may include links to external websites. We are not responsible for the content or product quality of external sellers.

6. Price & Payment

  • 6.1 Prices are as listed unless incorrect due to error.
  • 6.2 If the actual price is lower, we will charge the lower price. If higher, we may contact you for confirmation or reject the order.
  • 6.3 We are not obliged to honour an obviously incorrect price.
  • 6.4 Pre-order fees and purchase payments are non-refundable if you choose not to proceed.

7. Limited Warranty for Bicycles

7.1 Bicycle Parts Warranty

Bicycle components and parts are warranted for 6–12 months, depending on model and component specification.
This warranty excludes consumable and wear items, including but not limited to:

  • Outer tyres

  • Inner tubes

  • Spokes

  • Brake pads

  • Chains

  • Cables and housing


7.2 Lifetime Frame Warranty 

Ethereal brand bicycles are covered by a Lifetime Warranty on the bicycle frame, applicable to both new and existing owners, subject to the terms and limitations stated herein.

“Lifetime” refers to the usable life of the bicycle frame, as determined by The Bike Atrium, and does not imply perpetual or unlimited coverage.

This warranty applies only to the original Ethereal bicycle frame structure, including the main frame and welded or bonded joints, and excludes all components (Fork & Triangle inclusive), accessories, and consumable parts.


7.3 Scope of Frame Warranty Coverage

The Lifetime Frame Warranty covers manufacturing defects in materials or workmanship that result in structural failure of the frame under normal and intended riding conditions.

Coverage is limited to:

  • Cracks or fractures arising solely from manufacturing defects

  • Structural failure not caused by external forces, misuse, or environmental exposure

The Bike Atrium reserves the sole right to determine whether a defect qualifies as a manufacturing defect.


7.4 Exclusions (Frame & Parts)

The warranty does not cover, and expressly excludes, any damage or failure resulting from:

  • Normal wear and tear, fatigue, or aging of materials

  • Accidents, impacts, crashes, falls, collisions, or abnormal loading

  • Improper, insufficient, or incorrect maintenance

  • Negligence, misuse, abuse, or use outside intended riding conditions

  • Corrosion, rust, oxidation, water ingress, salt exposure, improper storage, or improper washing

  • Modifications, alterations, drilling, welding, repainting, or installation of non-approved components

  • Use for commercial, rental, delivery, competitive racing, stunt riding, or extreme riding purposes

  • Improper assembly, repair, or servicing by unauthorised personnel

  • Cosmetic damage, including paint finish, decals, or surface imperfections

  • External forces or environmental factors


7.5 Limitations of Remedy

In the event of an approved warranty claim, The Bike Atrium may, at its sole discretion:

  • Repair the defective frame; or

  • Replace the frame with the same model or an equivalent model of comparable value; or

  • Offer an alternative remedy deemed reasonable by The Bike Atrium

Replacement frames may differ in colour, finish, or design due to model updates or discontinuation.


7.6 Discontinued Models and Parts

If a frame or component is discontinued, The Bike Atrium reserves the right to replace it with an equivalent or functionally comparable alternative.


7.7 Warranty Transfer & Proof of Ownership

The Lifetime Frame Warranty applies to Ethereal bicycle frames, regardless of ownership changes, provided valid proof of frame identity can be established.

The Bike Atrium reserves the right to request:

  • Proof of purchase

  • Frame serial number verification

  • Inspection at an authorised service location


7.8 Limitation of Liability

To the fullest extent permitted by law:

  • This warranty is limited to repair or replacement of the frame only

  • The Bike Atrium shall not be liable for personal injury, property damage, loss of use, or incidental or consequential damages

  • No warranty, express or implied, including any implied warranty of merchantability or fitness for a particular purpose, extends beyond what is expressly stated herein


7.9 Governing Law

This warranty shall be governed and interpreted in accordance with the laws of the jurisdiction in which the bicycle was purchased.

8. Warranty Advisory

8.1 Transportation costs for warranty, service, repair, inspection, or return are fully borne by the customer.

8.2 We are not responsible for delivery damage beyond our control.

8.3 We strongly encourage self-collection to ensure the bicycle is within your satisfactory level.

9. Refunds Policy

  • 9.1 Returned products will be inspected before replacement or refund (minus the administrative fees & transportation fees).
  • 9.2 Manufacturing defects may be refunded within the seven-day cooling-off period (delivery fees and administrative fees apply).
  • 9.3 Quantity discrepancies must be reported within 24 hours upon receiving the bicycle.
  • 9.4 Return transportation costs are borne by the customer, this apply to in-store, online and platform purchases and overwrites the platform's return policy.

10. Safety, Usage, and Maintenance Requirements

10.1 Bicycles require regular maintenance. We strongly recommend:

  • General servicing every 2–3 months, depending on riding frequency
  • Immediate attention to unusual noises, looseness, or wobbling
  • Ensuring all bolts, knobs, folding mechanisms, and quick-releases are properly tightened before each ride
  • Ensure tyre is in good working condition and inflated to the recommended PSI range before each ride

10.2 Folding bicycles require proper tightening of hinges, knobs, quick-release mechanisms, and latches before use.

Note: Some of the models do not have a secondary locking mechanism. Proper tightening of the main hinge is essential and required.

10.3 Tyre performance varies based on riding conditions. Wet or slippery surfaces naturally reduce grip. Riders must adjust speed, braking, and cornering angle accordingly.

Service & Transport: All servicing, repairs, inspections, and warranty evaluations are strictly on a carry-in basis at our workshop. We do not provide on-site servicing, home visits, pickup, or collection services. Transportation for returns or servicing must be arranged and paid for by the customer.

11. Assumption of Risk (Critical Clause)

By purchasing, riding, or using our bicycles, you acknowledge and accept that cycling inherently involves risks, including but not limited to:

  • falls
  • collisions
  • slipping on wet or uneven terrain
  • mechanical loosening from road vibration
  • user error
  • environmental hazards
  • loss of control
  • injuries, fractures, or severe harm
  • death

These risks cannot be entirely eliminated even with proper maintenance. By using the bicycle, you agree that you voluntarily assume all such risks.

12. Limitation of Liability (Critical Clause)

12.1 Our liability is strictly limited to the purchase price of the bicycle.

12.2 Under no circumstances shall The Bike Atrium Pte Ltd be liable for:

  • personal injury
  • accidents, falls, or loss of control
  • medical costs
  • property damage
  • third-party claims
  • loss of use or income
  • indirect, incidental, or consequential damages
  • death or severe injury arising from bicycle use

12.3 This applies even if you claim:

  • you did not read the Terms & Conditions
  • the bicycle was used by someone else
  • the bicycle was used under wet, uneven, or hazardous conditions
  • improper or insufficient tightening of folding mechanisms
  • lack of maintenance
  • user error or oversight

12.4 If a manufacturing defect is proven, our maximum liability is limited to: repair, replacement, or refund of the bicycle (capped at its purchase price).

13. Indemnity Clause (Critical Clause)

By purchasing or using our products, you agree to fully indemnify, defend, and hold harmless The Bike Atrium Pte Ltd from any and all:

  • claims
  • demands
  • injuries
  • damages
  • losses
  • legal actions
  • third-party claims
  • medical or financial liabilities

arising from the use, misuse, handling, operation, transport, modification, or maintenance of the bicycle, whether by you or any other person.

This indemnity remains effective even if:

  • the user did not read these Terms
  • the product was purchased through a third-party platform
  • the bicycle was loaned or transferred to someone else

14. Accuracy of Materials

Information on our website may contain errors. We may update materials without notice.

15. Links

We are not responsible for the contents of any external websites linked from ours.

16. Modifications

We may revise these Terms at any time. Continued use of our site or products constitutes acceptance of the current Terms.

17. Events Outside Our Control (Force Majeure)

We are not liable for delays or failures caused by events outside our reasonable control.

18. Severability

If any clause is found unenforceable, the remainder of the terms remains valid.

19. Entire Agreement

These Terms constitute the full agreement and override any prior verbal or written statements.

20. Law and Jurisdiction

Contracts and disputes are governed by the laws of Singapore.

The Bike Atrium Pte Ltd — Business Reg. No. 202029410D | 11 Woodlands Close #04-45, Singapore 737853